Your technical support is like the Avengers team – ready to save the world whenever your users face a problem. Like them, they need a special set of skills and tools, as well as putting in the effort, to be able to perform at the highest level. The day-to-day tasks...
According to experience with our users, most companies don’t even consider storing analytics data for longer than one month. I mean, I get it. Storing data about your visitors always costs money. Is it even worth it then? Right from scratch, I will disappoint you...
Introduction At Smartlook we’re always trying to come up with clever ways to enhance User Experience (UX). Readers of our blog will know that we offer technological solutions to help solve common UX problems such as our mobile app analytics...
As readers of the Smartlook blog, you’ll know that we’re doing our part by providing software tools (such as mobile app analytics tools and website visitor recording tools). As important as tools are, they are only a small part of a much bigger...
“Executives are talking about design more and recognizing its importance. I don’t know if it’s that McKinsey report from last year that measured the business value of design or what, but there’s been a noticeable shift.” Introduction Rich Barett User Experience has...
GDPR (or the General Data Protection Regulation) is a new directive from the EU that affects how companies collect and process their customers’ personal data. GDPR will come into effect on May 25, 2018, by which point all businesses in the EU have to become...
Last week, an article came out from Princeton’s Center for Information Technology Policy analyzing several user replay solutions, including Smartlook. That jumpstarted a stream of articles on other media sites, including The Next Web, the BBC,...
Page tracking tools like Google Analytics can give you an idea of how much traffic your website has and how visitors are browsing your pages. However, if you want to get insights about how people are interacting with the pages or you’re tracking a single-page...
Eight months ago, we launched Smartlook’s pricing and were excited to watch our paid user base grow. (And because we wanted to know about every new customer, we created a counter that notified us every time we got a paying one!) The following month, we...