How to do funnel analysis in Google Analytics (UA and GA4)

Learn how to do funnel analysis in Google Analytics and an alternative way to build and analyze event-based funnels.

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How to track events in Google Analytics (& an easier alternative)

See how to set up event tracking in Google Analytics and explore an easier alternative for tracking user interactions.

Every product manager seeks to get adoption for their products. But, not every product manager understands the fundamental principles that …

Smartlook is an ideal tool for troubleshooting. We’ve added a new button (report a bug) to the session recordings player …

Learn how to set up mobile app tracking to analyze your users’ behavior and fix issues faster with session recordings.

Learn about KPIs for application performance, including the most important mobile app marketing metrics. Discover how to measure app success.

Our newest Web SDK is now available to everyone! For the past few months, we have been continuously working on …

These 7 UX analytics tools can help you collect reliable user behavior data about your site, product, or mobile app.

Improve your app experience confidently by watching session recordings that contain crashes while getting all the visual and contextual info …

A few months ago, we introduced the beta version of Behavior Flows. It’s an excellent tool for discovering how users …