Smartlook recognized on the Latka 250 Fastest Growing SaaS Company List

Smartlook recognized on the Latka 250 Fastest Growing SaaS Company List

Smartlook Team
Smartlook Team  |  Published: Feb 18, 2021
2 mins read
A lot has happened since 2016 when we started as a simple, free tool that lets everyone make sense out of their analytical data.

Now, we can add another accomplishment to the list – we’ve been recognized and now feature on the Latka 250 Fastest Growing SaaS Company List!

Our whole story is about growth. In four years, we went from a free tool that would help anyone, regardless of their analytics skills, to a complex machine handling enterprise-level companies with enormous amounts of data to process. All of that when streamlining complex work with an intuitive interface and smart features.

We’re happy to be recognized as one of the 50 best software products in EMEADeloitte Technology Fast 50 Central Europe in 2019, and 20 Exciting European SaaS Companies with “Euro Vision”. We’re also incredibly proud about growing our team – to support our 300+k users! That translates into more than half of a billion sessions analyzed monthly. And there’s more to come, as we gained an investment of 3.6M dollars last fall.

In January 2020, our CEO Petr Janosik talked about our growth with Nathan Latka. You can listen to the podcast and get more information. Appearing on Latka’s list is a major accomplishment, as only 5% of companies that apply are selected to feature on the list!

Smartlook – in-depth analytics for websites, mobile apps, and games

Smartlook is a powerful analytics tool that enables you to understand your users’ behavior. With session recordings, heatmaps, event tracking, and funnels you can do the following:

  • Understand how people use your website or app
  • Look out for errors and bugs
  • Learn what lowers your conversion rate
  • Watch only the most important parts of the recordings
  • Combine the data with your CRM and boost your customer support
  • Work together on the analytics by sharing recordings with others

All of those features work best combined, so you can mark an event when watching a user recording, and then look it up in different sessions or add it to a funnel.

Enterprise-level clients challenged us to boost our possibilities. That’s where Smartlook NextGen enters the stage! It has even more power of processing huge amounts of data and handling large teams. With a big data package, API access, developer tools and focus on collaboration, it meets the most complex needs.

How the rankings work

Nathan Latka sold his SaaS company in 2015 before launching his SaaS CEO Podcast and database at Each year he gets revenue growth figures from SaaS CEOs and confirms the revenue via email with the CEO. The rankings take December 2019 monthly recurring revenue annualized (multiply by 12) and compare it to revenue 1 month ago (December 2020).

The companies are then split into three buckets since it’s easier to grow a $1m company 300% compared to a $10m company. The three categories are $1m-$10m, $10m-$20m, and $20m-$100m. 

In total, the top 250 companies achieve $8.5 billion in revenue, service 2.2 million customers, and have raised a total of $12 billion dollars. 

You can see a digital version of the top 250 SaaS companies here and find a more in-depth story on our growth in the March issue of Latka Magazine. 

Thanks to all of you for helping us land a spot in the Latka 250 for 2020. We look forward to another five years of helping you build your businesses!

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author Petr Vecek

Content Manager

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